When: Wednesday, March 13, 7pm.
Where: Pineview Lodge, Eden.
Why: This March, Summit and Powder Mountain will be promoting a brain injury awareness campaign called Love Your Brain, in partnership with snowboarder Kevin Pearce. Kevin was one of the world's top snowboarders until he suffered a devastating brain injury in the half pipe. Helmets greatly reduce the potential for brain injuries on the slopes. In addition to the film showing, on March 29-31 Powder Mountain will offer a $10 discount to anyone who is wearing a helmet and March 30, Kevin Pearce and the FRENDS crew will be hosting a rail jam at Sundown lift.